Top three questions to ask your IT partner about backup.

Top three questions to ask your IT partner about backup.

Read this blog to learn about Top three questions to ask your IT partner:

  1. Do you backup my website?
  2. Do you take backup every week?
  3. Is it taken automatically?
  4. Bonus question 1: Do you know how to restore backup?
  5. Bonus question 2: Is the backup saved in a different location than the host? (remote backup is very important otherwise when your main host becomes unavailable the backup also becomes unavailable!)

If answer to all questions is YES then your website is in the safe hands. If answer to any of the questions is NO then please contact the numbers given at the end of this page.

“There is no need to have backup! It is a waste of money.” I start praying for the speaker when I hear similar sentences. In my 26 years in IT, I have seen really bad things happening:

  1. One of my highly competent colleague deleted all rows in a very important database table when he was expected to delete only one row. There was no backup and company had to spend weeks to manually put those back from printouts!
  2. I have seen laptop disks crashing beyond recovery and people losing years of photos and months of hard work.
  3.  People spend months on making a decent website it is gone because there was no back up.
  4. In some cases backups are old and irrelevant.
  5. In some cases backups are on the same disk that crashed! Or all the same data center that is not accessible due to earthquake.
  6. Hackers are known to attack website and hold it for ransom.

There is no limit to how much one can worry. But if you are serious about your website then make sure that your website backup is taken on a remote server and at least every week automatically.

Fair Share IT Services Private Limited has taken third party backup package for it’s clients having WordPress based sites. It is part of the Annual Maintenance Contract (AMC). Backups are taken at a remote server automatically every day. More than two months worth of backup are kept so that you can rollback to any day’s version within that period. There are security checks as well (though this is limited as security is a lot complex). Fair Share IT Services Private Limited also offers this service to clients who do not have AMC with us. Please contact us on the numbers given below and we will understand your exact requirement.

If you take your website seriously then make sure you have frequent remote backups. This is how the dashboard looks like for our own website:

Here is a report that we send to our clients on a weekly basis:

Website Health Status Report

Why source code control is important?

Why source code control is important?

Read this blog to learn about Why source code control is important?

  1. There should be single place to look at for source code when working as a team.
  2. There should be some backup when our machine is not recoverable.
  3. We should be able to see the difference between the last committed (hopefully working) code and our working copy and go back to the previous version if needed.
  4. We should the history of changes.

 

Search Engine Optimization (SEO) Service

Search Engine Optimization (SEO) Service

Read this blog to learn about out Search Engine Optimization (SEO) Service. We offer both Off-site, On-site Search Engine Optimization services.

We will be covering / using following in our on site SEO effort:

  1. https://keywordtool.io/google
  2. Create Meta tag : title for each page. (Use keyword in your title)
  3. Create meta tags : description for each page. (Keyword is must in your description. Combine your keywords and above collected keywords and make meaningful sentences from this)
  4. Secondary page titles for each page (Use keyword in your Secondary title)
  5. Contents that include phrases
  6. Use subheadings (h1,h2 tags)
  7. Use alt tags for images. Alt tag should contain keywords.
  8. Create a slug for each page to avoid dynamic url. Use descriptive urls so Descriptive URLs allows visitors to figure out what the page is about just by looking at the link.
  9. Add robot.txt file
  10. Create XML sitemap
  11. Add UA tracking code 
  12. Check below meta tags are available or not, if not then add (Do View page source)
  13. <meta name=”abstract” content=”One line description” />, <meta name=”robots” content=”all” />, <meta name=”distribution” content=”Global” />.,<meta name=”rating” content=”General” />
  14. Create Phrase list
  15. Website Content and phrase must be similar.
  16. SEO Phrase must exist in title, H1 tag, keyword, meta data, description
  17. Page title must be unique
  18. Title must be 30-60 characters.
  19. Phrase must exist keyword of a page
  20. Phrase should be there in meta data description
  21. Title, Keyword, Description should be unique across pages as much as possible.

To check the position of a website in search engine results with specific keywords use below tool :

https://websiteswatch.com/

  1. Sign up for Google Search Console (GSC) 
  2. Add property(website) in webmaster tool 
  3. Use Google analytics tool for verify your property.
  4. After verifying property add sitemap (sitemap should not contains any error)
  5. Do Fetch as Google(Request for indexing to google ).
  6. Check Total indexing, crawl status and crawl error.
  7. Use social media links (like Facebook, Twitter, LinkedIn).
  8. Make entries in yellow pages portal like https://dahanukarcolony.com/

To check the position of a website in search engine results with specific keywords use below tool :

https://websiteswatch.com/

SEO – Case Studies

Phrase
DomainPage Number

japanese classes in punehttps://japaneseclassesinpune.com/1
accounting and tax services mumbaihttps://sapphiretaxofinance.com/1
accounting and tax services punehttps://sapphiretaxofinance.com/1
accounting and tax services bangalorehttps://sapphiretaxofinance.com/1
bahi khata portalhttps://fairbahikhata.com/1
offset printing in punehttps://unitedprinters.in1
kids activities in kothrudhttp://myactivitypune.com/1
Dahanukar colonyhttps://dahanukarcolony.com/1

Is your website using SSL and why you should care?

Is your website using SSL and why you should care?

Read the below blog to learn about Is your website using SSL and why you should care?

You can easily find out if any website is using SSL. Just look at top left of website address bar in your browser. If it says https and/or shows a nice lock then SSL is implemented. If it shows http or shows “Not secured” then it means SSL is not implemented.
 
The SSL (Secure Sockets Layer) as a story
 
– King V sending messages to King W using a Pigeon. Message: “Gold is on it’s way and unlock using ABCD as key!”
– King H captures pigeon and reads the message and snatches Gold
– King W and V get smarter. They agree on a code language (encrypt message) only they can understand
– Now even if King H captures messages, he does not understand the message and theft is averted
– That is SSL simplified
– Just imagine that King W is your website and King V are your website visitors and King H is hacker
– If SSL is set up then millions of hackers in between can not decode the credit card number that visitors may provide
– But SSL does not necessarily stop a direct attack by King H on King W’s castle. That is a different problem where rules are changing every minute.
 
Where else SSL helps?
 
Perception:
 
1) website visitors get uncomfortable when they see “Not secured” messages. So it is better to have SSL.
 
2) Search ranking: we will never know exactly how Google ranks websites. But one of the criteria that is supposed to impact positively is having SSL.
 
Ask your IT Partner to set up SSL. If your IT partner can’t, we will be glad to help.
 
SSL certificate is available for free these days so your IT partner might be able to do this under $20 (Rs. 1500) as service charges if it is only one simple site.
 
Note that your developer might need to adjust .htaccess file like below:
RewriteEngine On
RewriteCond %{HTTPS} off
RewriteRule ^(.*)$ https://%{HTTP_HOST}%{REQUEST_URI} [L,R=301]

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